As you may have read, Lady Gaga‘s upcoming album ‘ARTPOP’ will be accompanied by some sort of app.
She’s written quite an extensive note about it here. (We like the bit where she says digital music is overpriced then goes on to say she’d like to work with Apple.) Anyway she explains among other things that it’ll work across various platforms, but it seems fair to assume that its natural home will be a touchscreen tablet.
So here are some features we have decided are vital to the success of the ‘ARTPOP’ app.
1. A song that never ends
Let’s have a song — let’s called it ‘The Infinite’ — which just goes on forever. It would be like our amazing 45-minute version of ‘Alejandro’, but would last a lifetime. Fans would stage events all around the world where they listened to ‘The Infinite’ for days, weeks, months on end. One fan, whose Twitter name would probably have ‘HausOf’ in it somewhere, would actually devote his entire life to listening to ‘The Infinite’.
2. Angry Madonnas
This is basically Skype-type functionality built into the app, but you can’t call anyone with it. What’s the point? Well, imagine browsing the ‘ARTPOP’ app one day, when the music suddenly drops out. A message appears on the screen. ‘GAGA CALLING’. You press ‘answer’. And on the other end of the line is Lady Gaga. She’s called for a chat! After a few minutes she says her goodbyes. That would be pretty incredible. We suppose this feature has a bit of a ‘golden ticket’ element to it. We reckon Gaga would need to make one call a day for this feature to be useful. Maybe the audio from each call could instantly be published to the user’s Littlemonsters.com page?
4. A song that changes every time you listen to it
What you’d be wanting here is something like this Gwilym Gold album, but confined to one song only because a whole album that didn’t know if it was coming or going would probably get on your tits after a while. The important factor here is that Lady Gaga should never release ‘her’ version of the song — there should never be a definitive version. The song should be regarded as an organism.
5. A soundboard
A simple way to play out famous Lady Gaga phrases. “Paws up!” “I was born this way!” “I will look you in your eyes and tell you that I am not dumb enough or moronic enough to think that you are dumb enough or moronic enough not to see that I would have stolen a melody!”
6. The full album somehow bundled with the app
In her note about the app Lady Gaga said that it would have a similar price to an album. We’d be happy for this app to go for something like £9.99 as long as it included some sort of conventional download of the album’s sound files, otherwise fans are going to effectively buy the album twice, and surely that’s not what Gaga or her management have in mind. SURELY.
7. A song that is completely personal to each and every listener
Let’s say the song is called ‘I AM ARTPOP’. This is a bit like the suggestion in point four, except the random factor is removed. Instead, the listener inputs various information about themselves — their date of birth, their house number, their lucky number, their eye colour, their shoe size or whatever. The app then uses this data to generate a completely unique version of ‘I AM ARTPOP’ for every listener. It’s their personal version of the song. The song can be exported to be used as ringtones, doorbell chimes and so on. It’s offered to the world completely copyright free; Gaga takes no ownership of the music as the music essentially belongs to the person whose life programmed the song. Naturally there would be some sort of place probably on Littlemonsters.com where you could upload your song, download other versions and so on, but it would be important that there is no way to vote for a favourite, to click a ‘Like’ button or whatever, because all fans should be regarded as equals etc etc.
8. All the bits of all the songs
Acapellas, drums, synths, more synths, a deranged choir, the sound of a vacuum cleaner being thrown through a patio window, the whole lot. Play one bit, play everything except the lute solo, tinker to your heart’s content. This is fairly standard we suppose but it would be good anyway.
9. The ‘I don’t speak German but I can if you like’ translation feature
This includes soundfiles of various key phrases — “where is the train station?”, “if you’re a strong female you don’t need permission”, “twelve frankfurters please, I wish to wear them as a hat” translated into German. Useful if traveling abroard. (Specifically to Germany.)
Take a picture of someone and apply a series of filters — ‘rendered in Word then photographed on a laptop screen for texture’, ‘meat dress’, ‘Kermit shroud’ and so on.
Look we know it’s not reasonable to expect all of these features but if she could sort out six or seven we and she could have a ‘Pad romance.