From the opening lines of “Coast in Romance,” Shaun Royal makes it clear—this isn’t just a song, it’s a moment. A slow-burning, honey-drenched ode to love that draws from the soul-soaked pages of 90s R&B while confidently asserting itself in the now. It’s nostalgic without being trapped in the past, and romantic without sounding rehearsed. Shaun Royal doesn’t just sing about love—he invites you to live inside it.
The South Central LA native has steadily been building a name for himself in the R&B scene, and this track marks a defining milestone in that journey. Written by Jemell Moore, Krishaun Quarles, and Benjamin, “Coast in Romance” doesn’t chase trends—it leans into feeling. Over lush, velvety production, Shaun crafts a narrative of intimacy and devotion that’s cinematic in its scope. It’s the kind of song you slow dance to in the kitchen at 2 a.m. with someone who feels like home.
Sonically, the track is all about vibe. The rhythm flows like waves, effortlessly pulling the listener in with sensual harmonies and warm keys. There’s no rush here—just a patient, confident embrace of love’s tempo. The way Shaun sings “We can coast in romance” isn’t just a hook—it’s a mission statement. He’s not here for the high-speed thrill; he’s here for the lasting ride.
What makes “Coast in Romance” hit harder than your average love song is Shaun’s delivery. There’s a quiet sincerity in his voice, a clear sense that every lyric is rooted in lived experience. He doesn’t oversing. He doesn’t push. He trusts the emotion to land—and it does.
The music video, released alongside the single, extends this vision with elegance. There’s a clear visual identity here—think rich tones, intimate lighting, and storytelling that mirrors the song’s lyrical core. It’s romantic without being cliché, dreamy without losing its grounding in reality.
This track also solidifies Shaun Royal’s commitment to carrying the torch of R&B into a new generation. While his inspirations—Michael Jackson, Tevin Campbell, Stevie Wonder—are easily traceable in his tone and phrasing, Shaun isn’t interested in imitation. Instead, he curates a sound that respects tradition while still feeling entirely his own. It’s this duality—classic and contemporary—that positions him as an artist to watch.
After standout performances at the Soul Train Awards and LA’s Taste of Soul Festival, Shaun is more than just promising—he’s proving. And “Coast in Romance” is proof that there’s still room in the modern music landscape for soulful, tender, emotionally intelligent R&B.
If you’ve been craving a return to love songs that don’t feel like algorithmic templates, “Coast in Romance” might just be your new favorite. Shaun Royal isn’t reinventing the wheel—he’s reminding us how sweet the ride can be.